Customers booking flights on Vueling.com may donate 1€ to improve the lot of these children in the current emergency.
Vueling, joins a campaign by the “Save the Children” relief organisation to help refugee children. A platform on the airline’s website will enable customers to voluntarily donate 1€ on completion of the ticket booking process. The campaign, which will continue for the next several months, is in keeping with Vueling’s corporate social responsibility policies which prioritise the needs of children. A large number of children are among the estimated 3.5 people displaced by war in the Middle East, many of them now struggling to reach safety in Europe. The airline’s chairman and CEO Alex Cruz said, “This fundraising campaign will give our customers and employees the opportunity to help bring some relief to the refugee children facing this delicate situation.” In addition to the website platform launched to encourage its customers to contribute, Vueling is also facilitating donations from its own employees with a similar platform on the company intranet.
The airline cooperates with a number of other initiatives and institutions to help needy children, including medical facilities and research.